How to turn off "Chip Info" for newer HP printer models

For older models, you can turn off "Chip info" this way:

The new HP firmware calls the chip info "Anonymous Usage Storage".  Go to Setup->Tools scroll down, do you see "Anonymous Usage Storage"?  If you see it, then turn it off.  If you don't, the chip info is turned off already.  You can try to restore to manufacture default and the choice should re-appear (when chip info is on).